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January 18, 1976 • Miami Orange Bowl • Miami, FL • CBS • 2:00 p.m. (EST)
Pittsburgh Steelers Super Bowl X Dallas Cowboys
Pittsburgh Steelers helmet rightface 21
Team 1 2 3 4 Totals
Steelers 7 0 0 14 21
Cowboys 7 3 0 7 17
400px-NFC Helmet DAL Right Face 17



Super Bowl X
500px-Super Bowl X
1 2 3 4 Total
DAL 7 3 0 7 17
PIT 7 0 0 14 21
Date January 18, 1976
Stadium Miami Orange Bowl
City Miami, Florida
MVP Lynn Swann, Wide Receiver
Favorite Steelers by 7
National anthem Tom Sullivan and Up With People
Coin toss Sen. John Warner
Referee Norm Schachter
Halftime show Up with People presents "200 Years and Just a Baby: Tribute to America's Bicentennial"
Attendance 80,187
TV in the United States
Network CBS
Announcers Pat Summerall and Tom Brookshier
Nielsen Ratings 42.3
(est. 57.7 million viewers)[1]
Market share 78
Cost of 30-second commercial $110,000
 < IX Super Bowl XI > 


Super Bowl X was an American football game between the National Football Conference (NFC) champion Dallas Cowboys and the American Football Conference (AFC) champion Pittsburgh Steelers to decide the National Football League (NFL) champion for the 1975 season. The Steelers defeated the Cowboys by the score of 21–17 to win their second consecutive Super Bowl.

The game was played at the Orange Bowl[2] in Miami, Florida, on January 18, 1976, one of the first major national events of the United States Bicentennial year. Both the pre-game and halftime show celebrated the Bicentennial, while players on both teams wore special patches on their jerseys with the Bicentennial logo.

Super Bowl X featured a contrast of styles between the Steelers and the Cowboys, which were, at the time, the two most popular teams in the league. Pittsburgh, who dominated teams with their "Steel Curtain" defense and running game, finished the regular season with a league best 12–2 record and defeated the Baltimore Colts and the Oakland Raiders in the playoffs. The Cowboys, with their offense and "flex" defense, became the first NFC wild-card team to advance to the Super Bowl after posting a 10-4 regular season record and postseason victories over the Minnesota Vikings and the Los Angeles Rams.

Trailing 10-7 in the fourth quarter of Super Bowl X, the Steelers rallied to score 14 unanswered points, including a 64-yard touchdown reception by Pittsburgh wide receiver Lynn Swann. The Cowboys cut the score, 21-17, late in the game with wide receiver Percy Howard's 34-yard touchdown reception, but Pittsburgh safety Glen Edwards halted Dallas' rally with an end zone interception as time expired. Swann, who caught four passes for a Super Bowl record 161 yards and one touchdown, became the first wide receiver to be named the Super Bowl's Most Valuable Player.

BackgroundEdit

Pittsburgh SteelersEdit

The Steelers became the first official #1 seed to reach the Super Bowl. Playoff seeds were instituted in 1975. The Steelers finished the regular season with a league best 12–2 record, dominating opponents with their "Steel Curtain" defense and powerful running game. Fullback Franco Harris ranked second in the league with 1,246 rushing yards and 10 touchdowns, while also catching 28 passes for 214 yards and another touchdown. Halfback Rocky Bleier had 528 rushing yards, and fullback John "Frenchy" Fuqua added 285 yards and 18 receptions. Still, the Steelers had a fine passing attack led by quarterback Terry Bradshaw. Bradshaw threw for 2,055 yards, 18 touchdowns, and nine interceptions, while rushing for 210 yards and three touchdowns. One reason why Bradshaw's numbers were much improved from the previous season was the emergence of wide receivers Lynn Swann and John Stallworth. Both saw limited playing time in the previous season, but became significant contributors. Swann caught a team leading 49 passes for 781 yards and 11 touchdowns. Stallworth only had 20 receptions, but he had an average of 21.2 yards per catch, recording a total of 423 reception yards.

The Steelers' "Steel Curtain" defense dominated the league, ranking third in fewest yards allowed (4,019) and sending 8 of their 11 starters to the Pro Bowl: defensive linemen Joe Greene and L. C. Greenwood; future Hall of Fame linebackers Jack Ham and Jack Lambert; Andy Russell, the team's third starting linebacker; future Hall of Fame defensive back Mel Blount; and safeties Glen Edwards and Mike Wagner.

Greene made the Pro Bowl despite missing six games with injuries. Ham and Lambert had the best seasons of their careers, while Blount led the league with 11 interceptions.

Dallas CowboysEdit

The Cowboys advanced to their third super bowl in team history with their rather high-tech offense and "flex" defense. Quarterback Roger Staubach had a solid season, passing for 2,666 yards and 17 touchdowns, while also rushing for 310 yards. Wide receiver Drew Pearson led the team with 46 receptions for 822 yards and 8 touchdowns. Wide receiver Golden Richards and tight end Jean Fugett were also reliable targets in the Cowboys' passing game, combining for 59 receptions and 939 receiving yards.

Like the Steelers, Dallas was a run based team. Fullback Robert Newhouse was their leading rusher with 930 yards, and also caught 34 passes for 274 yards. Halfback Doug Dennison contributed 388 yards. Perhaps the most talented player in the backfield was Halfback Preston Pearson (no relation to receiver Drew Pearson), who signed on the team as a free agent after being cut by the Steelers in the pre-season. Preston rushed for 509 yards, caught 27 passes for 351 yards, and added another 391 yards returning kickoffs. Preston had been especially effective in the playoffs, where he caught 12 passes for 200 yards and three touchdowns, and was extremely eager to increase his numbers in the Super Bowl against the team that let him go. Up front, the offensive line was led by All-pro tackle Rayfield Wright.

The Cowboys' "Flex" defense was anchored by linemen Harvey Martin and Ed "Too Tall" Jones. Linebacker Lee Roy Jordan led the team with six interceptions, while linebacker D.D. Lewis was an effective weapon pass rushing. The starting players in Dallas' defensive secondary, future Hall of Fame cornerback Mel Renfro, cornerback Mark Washington, and safeties Charlie Waters and Pro Bowler Cliff Harris, combined for 12 interceptions.

Even though the Cowboys finished in second place in the NFC East with a 10-4 record, they qualified for the playoffs as the NFC's wild-card team (during that time, only one wild card team from each conference entered the playoffs). The Dallas Cowboys are the first NFC wild card team to reach the Super Bowl.

PlayoffsEdit

For more details on this topic, see 1975-76 NFL playoffs.

Dallas went on to defeat the Minnesota Vikings, 17–14, with a 50-yard touchdown pass from Staubach to Drew Pearson with less than a minute to play in what was called the "Hail Mary pass". They went on to crush the Los Angeles Rams, 37-7, in the NFC Championship Game. As a result, the Cowboys became the first ever wild card team to advance to the Super Bowl.

Meanwhile, the Steelers only gave up a combined total of 20 points in their playoff victories over the Baltimore Colts, 28–10, and the Oakland Raiders, 16–10.

Super Bowl pregame news and notesEdit

Coming into Super Bowl X, most sports writers and fans expected that Swann would not play. He had suffered a severe concussion in the AFC Championship Game against the Raiders that forced him to spend two days in a hospital. If he did play, many assumed he would just be used as a decoy to draw coverage away from the other receivers.

Throughout the week leading up to the Super Bowl, Swann was unable to participate in several team practices or was limited to only a minor workout in them. However, a few days before the game, he received a verbal challenge from Dallas safety Cliff Harris, who stated "I'm not going to hurt anyone intentionally. But getting hit again while he's running a pass route must be in the back of Swann's mind. I know it would be in the back of my mind."[1]

Swann responded "I'm still not 100 percent. I value my health, but I've had no dizzy spells. I read what Harris said. He was trying to intimidate me. He said I'd be afraid out there. He needn't worry. He doesn't know Lynn Swann. He can't scare me or the team. I said to myself, 'The hell with it, I'm gonna play.' Sure, I thought about the possibility of being reinjured. But it's like being thrown by a horse. You have to get up and ride again immediately or you may be scared the rest of your life."[2]

Television, radio and entertainmentEdit

File:American revolution bicentennial.svg

CBS televised the game in the United States with play-by-play announcer Pat Summerall (calling his first Super Bowl in that role) and color commentator Tom Brookshier. Towards the end of the game, Hank Stram took over for Brookshier, who had left the booth to head down to the locker room area to conduct the postgame interviews with the winning team. On radio, Verne Lundquist and Al Wisk announced the game for the Dallas Cowboys Radio Network, and Jack Fleming and Myron Cope called the game for the Steelers Radio Network. Ed Ingles and Jim Kelly called the game nationally for CBS Radio.

The overall theme of the Super Bowl entertainment was to celebrate the United States Bicentennial. Each Dallas and Pittsburgh player wore a special patch with the Bicentennial Logo on their jerseys.

The performance event group Up with People performed during both the pregame festivities and the halftime show titled "200 Years and Just a Baby: A Tribute to America's Bicentennial". Up with People dancers portrayed various American historical figures along with a rendition of Steve Goodman's City of New Orleans. Singer Tom Sullivan sang the national anthem.

Scenes for the 1977 suspense film Black Sunday, about a fictional terrorist attack on the Super Bowl via the Goodyear Blimp, were filmed during the game.

This was the last Super Bowl to kickoff as early as 2:00 p.m. (EST), thereby allowing a finish time before commencement of many of the nation's evening church services.

Game summaryEdit

The Steelers won their second straight Super Bowl, largely through the plays by Swann and by stopping a rally by the Cowboys late in the fourth quarter. Officials did not call a single penalty on the Steelers during the game, while the Cowboys were called for only 2 penalties for 20 yards.

On the opening kickoff, the Cowboys ran a reverse where rookie linebacker Thomas "Hollywood" Henderson took a handoff from Preston Pearson and returned the ball a Super Bowl record 48 yards before kicker Roy Gerela forced him out of bounds at the Steelers 44-yard line. But on the first play of the game, Steelers defensive lineman L. C. Greenwood sacked Cowboys quarterback Roger Staubach, forcing him to fumble. Although Dallas recovered the fumble, they eventually were forced to punt. Pittsburgh managed to get one first down and advanced to Dallas 40-yard line, but then they too were forced to punt. Steelers punter Bobby Walden fumbled the snap. Walden managed to recover his own fumble, but Dallas took over on Steelers 29-yard line. On the very next play, Staubach threw a 29-yard touchdown pass to wide receiver Drew Pearson, taking a 7–0 lead.

Instead of trying to immediately tie the game on a long passing play, the Steelers ran the ball on the first four plays of their ensuing possession, and then quarterback Terry Bradshaw completed a 32-yard pass to wide receiver Lynn Swann to reach the Cowboys 16-yard line. Two running plays further advanced the ball to the 7-yard line. Then on third down and one, the Steelers managed to fool the Cowboys. Pittsburgh brought in two tight ends, which usually signals a running play. After the snap, tight end Randy Grossman faked a block to the inside as if it were a running play, but then ran a pass route into the endzone, and Bradshaw threw the ball to him for a touchdown, tying the game, 7–7.

Dallas responded on their next drive, advancing the ball 51 yards (30 of them on five carries from fullback Robert Newhouse) and scoring on kicker Toni Fritsch's 36-yard field goal to take a 10-7 lead early in the second quarter. The Steelers subsequently advanced to the Cowboys 36-yard line on their next possession, but on fourth down and two, Bradshaw's pass was broken up by Dallas safety Cliff Harris.

Later in the period, Dallas drove to the Steelers 20-yard line. But in three plays, the Cowboys lost 25 yards. On first down, Newhouse was tackled for a 3-yard loss by linebacker Andy Russell. Then Greenwood sacked Staubach for a 12-yard loss. And on third down, Staubach was sacked again, this time for a 10 yard loss, by defensive end Dwight White. The sacks pushed Dallas out of field goal range and they were forced to punt. The Steelers offense got the ball back their own 6-yard line with 3:47 left in the half. On the drive, Bradshaw completed a 53-yard pass to Swann to advance the ball to the Cowboys 37-yard line; Swann's catch has become one of the most memorable acrobatic catches in Super Bowl history. But the drive stalled at the 19-yard line, and ended with no points after Gerela missed a 36-yard field goal attempt with 22 seconds remaining in the period.

Early in the third quarter, Pittsburgh got a great scoring opportunity when defensive back J. T. Thomas intercepted a pass from Staubach and returned it 35 yards to the Cowboys 25-yard line. But once again the Steelers failed to score as the Dallas defense kept Pittsburgh out of the end zone and Gerela missed his second field goal, a 33-yard attempt. After the miss, Harris mockingly patted Gerela on his helmet and thanked him for "helping Dallas out," but was immediately thrown to the ground by Steeler linebacker Jack Lambert. Lambert could have been ejected from the game for defending his teammate, but the officials decided to allow him to remain.[3]

The third quarter was completely scoreless and the Cowboys maintained their 10-7 lead going into the final period. But early in the fourth quarter, Dallas punter Mitch Hoopes was forced to punt from inside his own goal line. As Hoopes stepped up to make the kick, Steelers running back Reggie Harrison broke through the line and blocked the punt. The ball went through the end zone for a safety, cutting the Dallas lead to 10–9. Then Steelers running back Mike Collier returned the free kick 25 yards to the Cowboys 45-yard line. Dallas halted the ensuing drive at the 20-yard line, but this time Gerela successfully kicked a 36-yard field goal to give Pittsburgh their first lead of the game, 12–10. Then on the first play of the Cowboys' next drive, Steelers defensive back Mike Wagner intercepted a pass from Staubach and returned it 19 yards to the Dallas 7-yard line. The Cowboys defense again managed to prevent a touchdown, but Gerela kicked an 18-yard field goal to increase the Steelers lead to 15–10.

The Steelers regained possession of the ball on their own 30-yard line with 4:25 left in the final period, giving them a chance to either increase their lead or run out the clock to win the game. But after two plays, the Steelers found themselves facing 3rd down and 6 on their own 36-yard line. Assuming that the Cowboys would be expecting a short pass or a run, Bradshaw decided to try a long pass and told Swann in the huddle to run a deep post pattern. As Bradshaw dropped back to pass, Harris and linebacker D.D. Lewis both blitzed in an attempt to sack him. But Bradshaw managed to dodge Lewis and throw the ball just before being leveled by Harris and lineman Larry Cole, who landed a helmet-to-helmet hit on Bradshaw. Swann then caught the ball at the 5-yard line and ran into the end zone for a 64-yard touchdown completion. Bradshaw never did see Swann's catch or the touchdown since Coles' hit to Bradshaw's helmet knocked him out of the game with a head injury. It was only after he was assisted to the locker room that he was told what happened.

After play resumed, Gerela missed the extra point attempt, but the Steelers now had a 21–10 lead with 3:02 left in the game, and the Cowboys needed two touchdowns to come back.

Staubach then led his team 80 yards in 5 plays on the ensuing drive, scoring on a 34-yard touchdown pass to wide receiver Percy Howard and cutting their deficit to 21–17 (Howard's touchdown reception was the only catch of his NFL career). After Gerry Mullins recovered Dallas' onside kick attempt, the Steelers then tried to run out the clock on the next drive with four straight running plays, but the Cowboys defense stopped them on fourth down at their 39-yard line, giving Dallas one more chance to win. Some questioned why Noll would elect to go for it on fourth down but, as later explained by NFL films, his entire kicking game had been suspect all game long with Gerela missing an extra point and two field goals while Walden fumbled a snap on a punt and nearly had two others blocked. (Gerela's problems may have begun on the opening kickoff when he was forced to make a touchdown saving tackle on Hollywood Henderson.)

With 1:22 left in the game, Staubach started out the drive with an 11-yard scramble to midfield, and then followed it up with a 12-yard completion to Preston Pearson at the Steelers 38-yard line. On the next play, Staubach fumbled the snap but managed to recover the ball and throw it out of bounds. On second down, he threw a pass intended for Howard in the end zone, but the ball bounced off Howard's shoulder, and a Hail Mary replay was not to be. Then on third down, Staubach once again tried to complete a pass to Howard in the end zone, but the ball was tipped by Wagner into the arms of safety Glen Edwards for an interception as time expired, sealing Pittsburgh's victory. It was the first time in 10 Super Bowls that the team scoring first lost.

Bradshaw finished the game with 9 out of 19 pass completions for 209 yards and two touchdowns, with no interceptions. He also added another 16 yards rushing the ball. Staubach completed 15 out of 24 passes for 204 yards and two touchdowns with three interceptions. He also rushed for 22 yards on five carries, but was sacked seven times. Steelers running back Franco Harris was the leading rusher of the game with 82 rushing yards, and also caught a pass for 26 yards. Newhouse was the Cowboys top rusher with 56 yards, and caught two passes for 12 yards. Greenwood recorded a Super Bowl record four sacks but it has gone unrecognized since the NFL didn't officially record sacks until 1982.

Box scoreEdit

1 2 3 4 Total
Cowboys 7 3 0 7 17
Steelers 7 0 0 14 21

at Orange Bowl, Miami, Florida

  • Date: January 18, 1976
  • Game time: 2:00 p.m. EST
  • Game weather: 57 °F (14 °C), clear, clear
Game information
First Quarter
  • DAL - TD: Drew Pearson 29 yard pass from Roger Staubach (Toni Fritsch kick) 7-0 DAL
  • PIT - TD: Randy Grossman 7 yard pass from Terry Bradshaw (Roy Gerela kick) 7-7 tie

Second Quarter

  • DAL - FG: Toni Fritsch 36 yards 10-7 DAL

Fourth Quarter

  • PIT - Safety: Reggie Harrison blocked punt through end zone 10-9 DAL
  • PIT - FG: Roy Gerela 36 yards 12-10 PIT
  • PIT - FG: Roy Gerela 18 yards 15-10 PIT
  • PIT - TD: Lynn Swann 64 yard pass from Terry Bradshaw (kick failed) 21-10 PIT
  • DAL - TD: Percy Howard 34 yard pass from Roger Staubach (Toni Fritsch kick) 21-17 PIT

Starting lineupsEdit

Dallas Position Pittsburgh
OFFENSE
Drew Pearson WR Frank Lewis
Ralph Neely LT Jon Kolb
Burton Lawless LG Jim Clack
John Fitzgerald C Ray Mansfield
Blaine Nye RG Gerry Mullins
Rayfield Wright RT Gordon Gravelle
Jean Fugett TE Larry Brown
Golden Richards WR Lynn Swann
Roger Staubach QB Terry Bradshaw
Preston Pearson HB Rocky Bleier
Robert Newhouse FB Franco Harris
DEFENSE
Ed "Too Tall" Jones LE L. C. Greenwood
Larry Cole LDT Joe Greene
Jethro Pugh RDT Ernie Holmes
Harvey Martin RE Dwight White
Dave Edwards LOLB Jack Ham
Lee Roy Jordan MLB Jack Lambert
D.D. Lewis ROLB Andy Russell
Mel Renfro LCB Mel Blount
Mark Washington RCB J. T. Thomas
Charlie Waters SS Glen Edwards
Cliff Harris FS Mike Wagner

OfficialsEdit

  • Referee: Norm Schachter #56
  • Umpire: Joe Connell #57
  • Head Linesman: Leo Miles #35
  • Line Judge: Jack Fette #39
  • Field Judge: Bill O'Brien #83
  • Back Judge: Stan Javie #29

Note: A seven-official system was not used until 1978

NotesEdit

  1. http://tvbythenumbers.com/2009/01/18/historical-super-bowl-tv-ratings/11044
  2. . This was the last game played on AstroTurf at the Orange Bowl. The artificial surface was installed in 1970, but after this game, the turf was ripped up and grass was replanted for the 1976 season. Also, this was the last open-air stadium Super Bowl to be played on artificial turf. Every outdoor Super Bowl since has been played on grass.
  3. No. 13 of 100 Greatest Super Bowl Moments, espn.com (Last retrieved October 28, 2005)

ReferencesEdit

V T E Super Bowl
I 1967  | II 1968  | III 1969  | IV 1970  | V 1971  | VI 1972  | VII 1973  | VIII 1974  | IX 1975  | X 1976  | XI 1977  | XII 1978  | XIII 1979  | XIV 1980  | XV 1981  | XVI 1982  | XVII 1983  | XVIII 1984  | XIX 1985  | XX 1986  | XXI 1987  | XXII 1988  | XXIII 1989  | XXIV 1990  | XXV 1991  | XXVI 1992  | XXVII 1993  | XXVIII 1994  | XXIX 1995  | XXX 1996  | XXXI 1997  | XXXII 1998  | XXXIII 1999  | XXXIV 2000  | XXXV 2001  | XXXVI 2002  | XXXVII 2003  | XXXVIII 2004  | XXXIX 2005  | XL 2006  | XLI 2007  | XLII 2008  | XLIII 2009  | XLIV 2010  | XLV 2011  | XLVI 2012  | XLVII 2013  | XLVIII 2014  | XLIX 2015  | 50 2016  | LI 2017  | LII 2018  | LIII 2018  | LIV 2018 
NFL | Super Bowl Champions | Most Valuable Players | Records | Pre-Super Bowl NFL champions

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